YouTube Music playlists are getting smarter and more social

Much to the dismay of Play Music users, Google clearly pins its music business on YouTube Music. Naturally, it tries to convince users that the latter offers an even better experience than the former. While some are still chasing feature parity, YouTube Music is rolling out new features that would put it on par with bigger and stronger rivals like Spotify and Apple Music, features like rendering playlists more dynamic and even more collaborative.

Gone are the days when playlists were just that, lists of music or videos that you played over and over, grouped and organized the way you wanted. With thousands of songs and hundreds of artists available online, trying to discover new ones that might match your musical tastes can be a hassle.

That’s where YouTube Music’s enhanced playlists come in, sprinkling some magic AI dust to make it easier to fill your playlists. For example, it will show up to seven suggestions when you create your playlist based on the name of the playlist, songs already in the playlist, and your listening habits.

You don’t even have to create playlists on your own anymore since you can now work with friends and connected YouTube Music users to create an even bigger list that you can then share. That’s not the only social aspect of the service’s new playlists, though. You can view users’ public playlists and add them to your own if you’re interested.

Not a fan of fixed playlists? YouTube Music’s Mixed for You offers an ever-changing selection based on what it thinks matches your tastes and interests. And if you’re more of a radio fanatic, YouTube Music’s scheduled Mood & Genre playlists will pick up the right music across its vast collection to deliver the right tunes at the right time.

George L. Hernandez